News

http://news.sky.com/story/1441644/totally-incompetent-bbc-chair-told-to-resign

AWARD CEREMONY'S: B.E.T AWARDS, VMA'S & OSCARS

B.E.T

The B.E.T awards stand for Black Entertainment Televesion, it was established in 2001 to celebrate African American and other ethnic minorities for their role in music, sport, acting and other elements in TV. The award show happens annually and during the show there are various different performances from different artists.

VMA's
This stands for Video Music Awards. As the VMA's are presented by the cable channel MTV, artists are given "MTV Awards" for having what voters consider the best music video for the specific category for example "Best New Upcoming Artist". The first VMA ceremony was held in 1984 in New York.

OSCARS
The Oscars or the Academy Awards are given to actors/actresses for their acting roles in specific movies. The Oscars are organised by the Academy of Motion Picture Arts and Sciences and is made up of professional people within the film business who vote on the people they believe deserve the award.

#OscarsSoWhite isn't just a hashtag. It's a real problem https://t.co/TDl53Usnr0

— Huffington Post (@HuffingtonPost) February 21, 2015

Demographics and Psychographics

Demographics are what the media and large businesses use to aid them pick the right audience for them, this audience is broken into different categories for example class, race, gender etc. Industries use demographics to help a product that is suffering within the world of media. For example if a particular magazine isn't selling a business could use demographics to help target a specific audience which would help the magazine sell more copies.

Psychographics
This is the study of personality, values, opinions, attitudes, interests and lifestyles. This area of research is used for the large industries to understand the minds of their potential audience and build their product based on that audiences interests. The industry creates a detailed customer profile based on all these attributes to create the perfect audience.

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Pre Production: DVD COVER

 To make my DVD cover I decided to use PhotoShop. Because I have a basic knowledge on how to use the software I knew that I would be able to execute the design decently. I first went on Google images and took a 'KEEP CALM' picture just so that I could use the blood splattering that was on the image. Using the selection tool in PhotoShop I selected a small patch of the off white background, I then copied this and placed the squares over the letters as well as the sign.

 When this was done I looked back at other DVD Covers for inspiration and realised that majority of the titles were noticeable however the DVD covers that didn't have a person as the main image (the main way of captivating the audience) used quite bold fonts which is why I made the Name/Title so large. I picked 'Arial' as my font because it gave a very crisp and sophisticated feel. I also added a 'slogan' which is a significant quote within the teen series: 'Come on, I don't bite' I chose this because of its simplicity however it still has some form of effect/impact.

From looking at other inspiration from DVD Covers I noticed that there are certain small features that that they contain. I used the shape button on Photoshop and made a rectangle. Within the rectangle I wrote 'THE COMPLETE FIRST SEASON' I made the colour a dark red to follow the blood splatter across the white background. In doing this it changed the image from looking like  poster to more like a DVD cover. Most 'series' DVD have this somewhere on the front cover or on the spinal part of the DVD and as I am only focusing on the first season I have decided to incorporate this within my work.

The last step was to make the spine for the DVD cover. To follow the pattern of using red (to connote the blood within the show) I have made the spine blood red and the text white in order to make it stand out against the background. I again added 'THE COMPLETE FIRST SEASON' underneath the title as well as adding the DVD and Warner Bros logo to follow the conventions of an actual DVD cover.

Production: MORE MERCHANDISE

This is the front view of the mug. I am aiming to have all sections of the mug having some form of text or quote from the TV Series. This first one is obviously the University itself 'Malville University' which is attended by the younger cast. A lot of the scenes within the season (especially the first one) will be within the University so the mug will have a large connection with the show and the viewers would be able to connect with that. To create this I have used Adobe photoshop, placed an image of a mug from Google Images. I then got the typical 'college font' from 'Dafonts' and wrapped the text around the mug. I then added extra features such as the blood splatters.

This is a different mug however I have followed the same concept as the first mug but instead changed the words to 'BLOOD & GUTS'. I have chosen this text in particular because it relates to the Vampire Characters with the 'blood' but also one character in particular which is the oldest Draco brother: Alec. The 'guts' relate to him obviously because of his fascination with murdering and playing with the bodies of patients. I have decided that I would have a range of mugs based on the TV Show and some of these would potentially be featured in some of the shows to promote it. I am aiming to make the viewers want to collect all the different mugs that are made.




As a way of relating to my audience I have done something modern that all the target audience would have which is a mobile phone: typically from the apple brand but I am aiming to extend my range to android users also depending on how well the phone cases do. I used the website online called 'skinit.com' to create case. As I wanted it to be quite simple I put the university name again using the typical College font and then underneath I used fangs to represent what the show is clearly about. The fangs used are much more 2D and flat surfaced.

Production: FILM POSTER

Dracula's Son: Treatment - Pilot Episode

DRACULA’S SONS

APRIL YOUNG, 18, an intelligent young girl with crystal blue eyes and freckles around her slender nose rents a room at the DARKE Brothers house when she moves to MALVILLE, a small town in Atlanta to start University. At the start of the pilot episode April is in her car driving up Malville, after a few seconds she gets close to the sign that says ‘Welcome to Malville’ and she notices a small splatter of blood across the letters ‘M-A-L’. She shudders as she has a flashback to her parents being covered with blood after they were murdered when she was 10 years old, April pulls up to a mediaeval looking building with mould growing on the walls and huge dark trees surrounding it.

She walks in through the already open doors and collects her entrance and admission forms from a woman with a tight bun and grey suit. In front of the vending machine she spots a young girl around her age with wild ginger hair down past her shoulders and deep emerald green eyes, the young girl was struggling with a hell of a lot of text books that soon landed all over the floor. April, feeling sorry for her and needing a friend helps her pick up the books, after some discussion between them she finds out the girls name is MARIA LEONARDS (who will be a main character and a good friend to April throughout the season) and that they are both studying the same course. Maria asks April where she is staying and April responds, telling her that she will be staying with the DARKE Brothers, Maria automatically freaks out mentioning all the ‘rumours’ spread about how strange one of the brothers are, as well as the never reported ‘missing students’ after each semester.

A few hours later April looks around the college to see if she can find her classes however when walking down the corridor she somehow gets distracted and results in bumping into a group of people. She watches as the impact causes one of the boy’s coffee to spill however he moves almost majestically the brown liquid avoiding his skin. The boy very rudely ridicules and laughs at April however flirts with her at the same time. April feeling very embarrassed walks past the group of people. There is a flashback to when her mum and dad were at the dinner table talking about their dreams for April to go to Malville university just like her grandparents did and make the most of herself, the flashback takes a sharp turn and there is the image of her parents bodies covered with blood.

An hour, or so after April finishes looking for her classes she heads over to the ‘DARKE House’ to see what all the fuss is about. As she follows the route given by the GPS she notices a significant change in the skies, less sun. She pulls up at a house that looks fairly modern however is far larger than she expected. April steps out of the car, pulling her large suitcase to the overly large front door. She rings the doorbell and a young man answers, his eyes a mixture of greens and browns and his dimples deepening when he smiled. He introduced himself as ‘ALEC’ and welcomes her into the house, helping her with her luggage. Alec shows her around the house avoiding one room which he says ‘is never really in use’ and ignores the questions that April brings up about the room. Finally April goes into her room, quickly falling asleep as soon as she lies down.

ALEC DARKE sighs putting on his gloves ready for his shift at the local hospital, his eyes flash black as he remembers his lack of blood from throughout the day and his fangs quickly peak through he shakes his head and walks outside to start his car. There is a flashback to a house with wooden floorboards and blood splattered across them and then a pair of feet strolling around the puddles of crimson blood. After a while Alec walks into the hospital smiling at the patients and other doctors, one doctor approaches Alec whispering that there is a patient waiting for him in Ward B. Alec nods and heads up there, as soon as the door opens his eyes flash black again but he does not stop his fangs from being released, he grins a sinister smile and walks up to the patient who screams in fear. There is a flashback again and this time the blood on the floorboards leads up to two bodies: April’s parents. The footsteps continue walking around the bodies however slowly the camera moves upwards until the mixture of green and hazel eyes become familiar: it was Alec. The flashback ends and Alec slowly brings his teeth down to pierce the patient’s neck and the scene cuts. 

April wakes up feeling uncomfortable and heads downstairs in search of some food, she walks downstairs and enters the kitchen picking up and taking a bite out of an apple. A voice from behind her speaks ‘I’ve never seen biting an apple look so… interesting’. April drops the apple in fear and sees the boy who ridiculed her through the corridor. He asks whether she is a residence here and she nodded. ‘My name is DRACO DARKE’ he smiles looking very narcissistic and hands over the apple she dropped even though she never saw him pick it up.

The pilot ends with April taking the apple and staring at Draco in shock.