Production of Dracula's Sons (Merchandise)

I chose to use hoodies as a part of my merchandise for my TV series as typically my target audience are seen wearing hoodies. Baring this in mind I decided to use the hoodies as I know I could rely on my audience when it comes to purchasing this item. I am aiming for the hoodie to be done in different colours but for now I have done it in black and red. The black connoting the evil within the show and the red obviously being the blood. I also wanted to bring an element of youth within the hoodie also. I did this by writing 'Malville University' across the centre of the hoodie, the font that I had chosen also replicates the typical 'College' font used in most universities/colleges. I am aiming for my audience to buy a series of these hoodies however I will start by making the Malville University hoodies limited edition which would test out whether people would like the hoodies or not.